Hill+Knowlton Strategies India welcomes on board Sonali Bagchi as India Director – Growth Initiatives and Marketing. Additionally, she will work closely with India President & CEO Kavita Rao to build H+K India’s health and wellness practice and lead the firm’s external communications.

Sonali has close to two decades’ experience in communications and growth strategies, including business development, strategic partnerships and developing key client relationships across sectors and industries. She has significant experience in counselling diverse businesses on public relations, marketing communications, developing strategies for corporate image building, image turnaround, brand creation and re-positioning, entry strategy, crisis management, events, launches and digital media.

Sonali previously worked at Text100 for 7 years and served as the head of Hypertext, a Text100 owned subsidiary/Gurgaon branch with the overall responsibility of HyperText’s growth and development and before that was heading the healthcare &pharma; startups; retail; technology and travel & tourism business vertical at Text100 Delhi. In both her avatars at Text100 she has held P&L responsibility and managed a large team.

Sonali is an avid sportswoman having been a track runner, national-level basketball player and a state-level hockey player. Her current interests include trekking, boxing, diving and travelling. Not one to sit idle, Sonali also proudly extends her leadership acuity to her community and has a true passion for volunteering endeavours benefitting women and children.